For every business, website is an essential part. In fact, web design helps SEO in many ways. Your business is incomplete without these components. Integrating web design in your marketing is essential as it has the best impact on your website. According to Google, it always prefers the UI/UX website design. Therefore, good web design helps to makes beneficial for both visitors and also search engines to navigate the website easily. As a matter of fact, SEO begins with web design and your business remains competitive, implementing several factors which help to improve the search rankings.
10 Reasons Web Design Important for SEO
Here there are top 10 reasons why web design is importance for SEO, such as
- #1: Navigation Design
- #2: Heading Tags
- #3: Increase Your Valuable Traffic
- #4: Boosts Organic Search Traffic
- #5. Improves Local SEO Ranking
- #6: Speed Matters
- #7: Helps in Link Building
- #8: Increases Mobile Search Rankings
- #9: Decreases Bounce Rate
- #10: Enrich social Media Presence
#1: Navigation Design
A better navigation design helps users to visit your website without any hassles. For example, when a user visits your website, they simply observe the design. Users leave from your website instantly if they identify it slow. Therefore, the website appearance is most important and make sure you have to design the website easy to use. On the other hand, make sure your website should be informative. At last, Navigation design is vital for both users and also search engines.
#2: Heading Tags
Heading tags is one of the most essential components of SEO. However, these tags help users a quick look at what the web page contains. Hence, make your heading more attractive as visitors will glimpse on the headings for something that they determine catchy or worthy. Additionally, the search engine uses these heading tags as markers of content what is in post. Finally, remember that in mind, these heading tags are employed by two groups. They are search engines and also targeted audiences. As well as, it delivers a context indicator in the appearance of keywords to the search engine.
#3: Increase Your Valuable Traffic
Getting valuable website traffic is essential. In fact, SEO friendly website design helps to your business attract people those who are preferable to become paying customers. Also share your brand with others.
To get the right traffic, consider:
- 1. Who your target actually is?
- 2. Which keywords your target audiences to determine website like yours?
- 3. Which type of visuals connects with this audience?
- 4. What are your competitors actually doing?
#4: Boosts Organic Search Traffic
To determine, the organic search results are the results in Google that are not paid ads. In fact, it drives over 65% of traffic around the web. According to recent statistics, many people would prefer to click on organic results. More than 78% of this traffic goes to people who are on the 1st page of search results.
#5. Improves Local SEO Ranking
If you are targeting local keywords for your business, then web design will helps to improve SEO ranking. According to statistics, 78% of people searching for directions to local business using their Smartphone. Hence, make sure your website should be well-optimized for Local SEO. Surely, it helps to increase your local search ranking.
#6: Speed Matters
As a matter of fact, speed plays an essential role in website design. With every additional second to load a page, then you may lose a potential customer. Website visitor’s click on your ads or links to visit your website, and you could even be paying for this traffic. Further, with just 2 seconds, you will lose 12% of the people who clicked to visit your website, and with 4 seconds you will lose 25%.
#7: Helps in Link Building
As you spend your time in building backlinks to your website, then you need to invest your effort in using those links for your mobile website equally. Even if this is your stand-alone mobile version of your website, you can begin with SEO and link building.
#8: Increases Mobile Search Rankings
The mobile search is set to overtake desktop search queries in 2018. Probably, it is the best idea to get a head start on your competition to be in mobile search by integrating a responsive website now. Therefore, switching to SEO friendly web design will help to rank high in mobile search. As well as, it provides your visitor with the best user experience for their preferred devices.
#9: Minimize Bounce Rate
As a matter of fact, the search engine uses the bounce rate as a ranking signal of user satisfaction with results. If a visitor is closing your website after a few seconds or not clicking through any other pages, then your bounce rate is going to increase. At the same time, Google can drop your rankings for those key search terms that naturally results in less traffic. The good web design helps to reduce your bounce rate as people can see that the website is well-designed for best user experience.
#10: Enrich Social Media Presence
With an SEO friendly and user-friendly web design, establishing a dominating presence on social media platforms will be much easier. And when you have a better social media presence, you are targeting one of your most massive audiences’ today – mobile phone users. However, keep in mind that a social media presence wins you no positions, but it does lead to lead growth. And Social Media Marketing Services is another way in which web design benefits your SEO.
In the final analysis, web design is the best impact on SEO. If your website is complex to browse multiple pages, then the users can get trouble to use. At last, a web-designed website with better navigation design will help to provide better consequence in SEO.